Nike EOR
Wieden + Kennedy Amsterdam, 2024
Polaroid Music
The Kennedys, 2023
Klabu x PSG
Wieden + Kennedy Amsterdam, 2023
Samsung Galaxy S23
Wieden + Kennedy Amsterdam, 2023
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Nike — Wieden + Kennedy Amsterdam, 2024
Big part of the world didn't know about the Refugee Olympic Team... yet. We created editorial content to bring curiosity and ramp up support for Cindy, Kimia, and the entire Equipe Olympic Refugee in the Olympics 2024. During the shoot of the Anthem film (main film), we had to punch our way through the breaks and capture 2 videos for each athlete plus some stills. This went live on Nike’s app, their web and instagram.
Cindy Ngamba, Boxer from the Refugee Olympic Team
Three years of shadow boxing for one big chance in the ring. @refugeeolympicteam boxer @cindyngamba proves that winning doesn't happen overnight
Kimia Alizadeh, Taekwondo Fighter from the Refugee Olympic Team on 2020
@kimiaalizadeh former Taekwondo fighter for the @refugeeolympicteam shows us why dreams are easy to have but hard to wake up to
My role: Creative / copywriter
Creative Directors: Craig T Williams, Evgeny Primachenko
Art Director: Morgane Lambert
Director: Al Lewis
DOP: Mario Karner
Editor: Francesca Giunta, Mario Karner
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Polaroid Music — The Kennedys, 2023
Polaroid Music brought into the market four new boombastic speakers and our mission was to present them to the world, making Polaroid an authentic music entity. In about six weeks, we delivered seven stills for each of their USP's with their copy, a key visual and a video, to go live in Amazon and their web.
Old school dial for a new era
Sunshine in a speaker
Touch my heart
Dare to pair
The new classic
Wear music
Long life radio
Making of
My role: Creative / copywriter
Producer: Judd Caraway
Creative Director: Alvaro Sotomayor
Art Director: Morgane Lambert
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Klabu x PSG — Wieden + Kennedy Amsterdam, 2023
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Klabu is a Dutch NGO that builds sports facilities in refugee camps and sells football kits to raise money to do so. We concepted and produced a campaign for them, to launch their latest jersey in collaboration with PSG, in support of the children of Cox's Bazar (Bangladesh) - the biggest refugee camp in the world.
In about one month we delivered three films: 1/ The jersey 2/ The team 3/ The background story.
Get your jersey, join the team and let your play shine!
My role: Creative / copywriter
Creative Director: Craig T Williams
Senior Copywriter: Ane Santiago
Art Director: Morgane Lambert
Editor: Hiro Ikematsu
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Samsung Galaxy S23 — Wieden + Kennedy Amsterdam, 2023
Epic User Manual: How-To series by users for users.
The EUM reinvented the boooooring user manuals consumers are so used to. To show the different epic features on the S23, we created fun and entertaining tutorial videos for social media. For each video we produced (in-house), we also collaborated with a content creator.
For each video we produced (in-house), we also collaborated with a content creator.
How many giraffes can you spot in that scroll capture?
Don't leave any trace with Object eraser.
Don't have the text capture? Here's the password 😉 : X?@AN-gRi59sTaM3=Ba QV6*AnBFeu#NeEXyV@0+9VRD#KSb=W
You don't have to belive in ghosts to belive in Object Eraser
Just found Grandma's legendary long lost secret recipe. Quick, scroll capture it!
Capture text faster than you can say "Pachycephalosaurus".
My role: Creative / copywriter
Creative Director: Riccardo Rachello, Jake Spence Barnes
Art Director: Morgane Lambert
Editor: Hiro Ikematsu, Francesca Giunta